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By Sukaina Ishmail 
Mar 9, 2020
Busiswa Lutshaba, 33, grew up in Khayelitsha and was impressed to begin a enterprise which might assist entrepreneurs in her group after going via challenges that each native township entrepreneur would face.
Lutshaba based her personal enterprise, Blu House Communications SA, in 2015, after collaborating in a programme at digital company, Soapbox, which assists small companies with monetary assist and steerage.
Lutshaba mentioned: “I used to be impressed to begin this enterprise after figuring out the necessity to join native township entrepreneurs to corporates and the federal government. There are numerous enterprise house owners however they face communication and public relations challenges.”
Enterprise platforms and alternatives will not be marketed sufficient within the townships, she mentioned, and the usage of social media isn’t efficient in a township both due to cellphone and information points. Blu House Communications will function the frequent denominator between township entrepreneurs and bigger firms.
Soapbox spokesperson Ruben Hazelzet mentioned: “We consider that by serving to Busiswa we create an energetic and self-sustaining financial system in Khayelitsha. The long-term results are aiding monetary inclusion and the betterment of socio-economic requirements.”
Lutshaba turned the primary social entrepreneur of the Unboxed Incubator Programme division of Soapbox.
“Khayelitsha has rising entrepreneurs and we wish to contribute in direction of the launchpad of latest concepts. As a scaling entrepreneur myself, I higher perceive the challenges entrepreneurs face. A co-working house that provides companies and instruments to increase their concepts is critical contemplating the inhabitants and lack of jobs within the space. We have to begin proudly owning as younger folks,” mentioned Lutshaba.
A crowdfunding platform was created to assist increase funds to help Lutshaba with a three-year strategic growth plan for her enterprise which in flip may also assist native companies locally. Those that want to help, go to: https://www.backabuddy.co.za/busiswa-lutshaba
Cape Argus
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